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Traditional graduate or postgraduate medical education does nothing to prepare physicians for the business-oriented needs of practice development. This book fulfills a need by delineating basic business skills for physicians. Differing from the typical practice handbook, the book offers no tips on organizing medical records or interviewing office assistants. Instead, it provides a succinct, executive overview of professional practice as a business. Questions that we often forget to ask ourselves, such as What course do I want to chart for my practice?; Who will be my clients?; How do I plan to reach them?; and, most important, How will I
Professional Practice Development: Meeting the
Competitive Challenge. Ann Intern Med. 1989;111:953–954. doi: 10.7326/0003-4819-111-11-955_3
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Published: Ann Intern Med. 1989;111(11):953-954.
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Print ISSN: 0003-4819 | Online ISSN: 1539-3704
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